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The Bottle and the Mug – a Sustainability Tale

A bottle of San Pellegrino sparkling natural mineral water from Italy and a coffee mug featuring a slogan that suggests its owner didn’t vote for Brexit. What’s the connection between the two? Let me explain.

For many years I’ve been a happy consumer of imported sparkling mineral water from Europe, both in restaurants and at home, without every really stopping to think about my choice. San Pellegrino, Perrier, Evian and all the other well-known European mineral water brands are nice to drink and reassuringly expensive. If you order any of them in a restaurant, nobody is going to think you’re a cheapskate.