I’ve been producing great content for my own clients and for the clients of marketing agencies since 2010. I take on a wide range of B2B copywriting and content writing briefs covering many different sectors.
Website Copy and Content Writing
Whatever your line of business, you’re probably going to need a website. And this website will need to have compelling, well-written content.
That’s where I come in. I write powerful, persuasive, on-brand website copy for my clients that hits the mark.
Whether you need a Home page, an About page, or lots of other pages, I can help.
SEO B2B Blog Writing
From credit markets to coffee machines, from biodiversity to bicycle theft, from Perspex to pet farewells – my B2B copywriting covers a wide range of topics.
Hire me to write for you and I’ll research and produce high quality, keyword-rich B2B blog posts for your business. These will be original, interesting, on-brand and, most importantly, your audience will find them valuable.
And if you’re short on inspiration, I can help you with blog ideas too.
I can write one-off blogs, or, if you’d like a series of blogs, I can write these too.
Social Media Posts
If you need high quality, impactful posts for your business on LinkedIn, Facebook or Twitter, I can write these for you. I use all 3 of these platforms a lot. There are quite a few rules and conventions you need to follow to get the most out of your posts on each of these platforms.
Have a look at my top tips for writing better LinkedIn posts.
B2B and B2C Copywriting
B2B copywriting and B2C copywriting require different skills, different approaches and different language. I can do both.
I’ll write compelling B2B blogs for your business on topics of your choosing. My SEO blogs will help you to extend your online audience and attract new customers.
I’ll write persuasive B2C sales emails for you…with a punchy headline, interesting content and a strong call to action. I’ll help you turn prospects into buyers.
I also write in-depth magazine features. Having been a magazine editor and journalist, I know what it takes to produce interesting and engaging feature articles.
If you’re looking to hire a freelance writer to produce longer pieces I can help. Just outline for me what you’re looking for.
I offer a Case Study writing service for SMEs. Send me all the relevant information and I’ll pull things together and do a write-up. Or I can interview your key employees to get this information. Well-written case studies can be a very powerful marketing tool for generating new business.
There are many reasons why businesses and marketing agencies use ghostwriters. I’m pleased to say I’ve done a fair bit of this type of work.
I’m afraid I don’t ghostwrite books, but I’ve helped a lot of businesses by ghostwriting their content – blogs, business articles, reports and thought leadership pieces.
Company Annual Reports
I offer an Annual Report writing service for businesses. Working closely with your in-house comms team, I can interview Board members and members of your senior management team, as required, to get their perspective on the company’s performance and business highlights during the year. I’ll then write up their contributions in whatever format is required. I can also write up any business updates, economic background pieces or ESG content you need.
If you’d like to have interviews conducted with people working in your business for an online or magazine feature (for example), this is my speciality. I’ve done hundreds of them and reckon I know quite a bit about Conducting Successful Business Interviews.
Great feature interviews need great photos! To get these, I work with and recommend the talented Sevenoaks-based photographer Russell Harper.
Copy Editing and Proofreading
I provide a copy editing service. This means I’ll carefully review your document and address any grammar, spelling, style or punctuation issues. I’ll also fix any problems I come across involving misused words, clunky transitions, uneven flow, wordiness or use of jargon. My mission is to ensure that the style and presentation of your piece is fit for purpose. Think of copy editing as the polishing step.
I also provide a proofreading service. Send me your writing project after it has been edited, laid out and designed, and I’ll give it a final check to ensure there aren’t any typos or other gremlins that everyone else has somehow missed.
International Clients Always Welcome!
I always welcome the opportunity to work with international businesses. Please let me know how I can help you. I work with clients in Germany, France, the U.S., Hong Kong, Saudi Arabia and Bahrain.
UK Localisation Service
For businesses outside the UK which want to sell products or services in the UK I offer a UK localisation service. I can take your website content, product manual or any other type of text document and adapt it for the UK market. This ensures that to your target audience it appears to have been written by a local. This is very important because it builds consumer trust and confidence.
Here’s a link to my portfolio.
Or please click here to see some other examples of my work.
If you don’t see the type of copywriting assignment you have in mind, give me a call anyway. There’s a good chance that I’ll be able to help you in some way.