Home energy – an industry where customer retention no longer matters
Like so many people across the UK, I recently changed my home energy provider. You know the situation…you’ve been with your supplier for quite a while, and a few weeks before your contract is due to end, you get a reminder. You start looking at their renewal deals, because you know you’ll end up being whacked pretty hard financially if you do nothing.
My existing supplier was E.ON. I’d been with them for a couple of years and was reasonably happy with my dual fuel contract. But when I looked at their renewal offers, I was pretty horrified. I was going to be paying a lot more.